The NFL world was left stunned after billionaire Vinod Khosla agreed to buy the Seattle Seahawks for a record-breaking $9.6 billion. While the news makes headlines, a social media post by a former NFL quarterback surfaced involving the Dallas Cowboys. 

Reacting to the record-setting agreement on X, former NFL quarterback Chase Daniel wondered what the Dallas Cowboys would be worth in a similar sale, sparking fresh discussion about the franchise's already record-breaking valuation.

“$10,000,000,000!!!” Daniel, reacting to the Seahawks news, wrote. “Wonder what the Cowboys are worth…” 

Daniel’s comment on X sparked debates online. With fans stating the Cowboys are one of the highest valued in the NFL.

According to Forbes, Jerry Jones’ franchise is worth a staggering $13 billion, making it the most valuable sports team in the world. He bought the team in 1989 for $150 million.

“After becoming the first sports team ever valued at more than $10 billion in 2024, the Cowboys skipped right past the $11 billion and $12 billion marks,” a report by Forbes adds, “to land at $13 billion in 2025.” 

Irrespective of having missed the Super Bowl for decades, the American team still continues to dominate off the field. They also bring in an unmatched $629 million in operating income. 

Daniel's post highlighted a question many fans immediately asked after the Seahawks' record-breaking sale: if Seattle is worth $9.6 billion, how much would the NFL's most valuable franchise command on the open market?

Daniel's question isn't just hypothetical, as analysts believe the Seahawks' record-setting sale could raise franchise valuations across the entire NFL.

How the Seahawks sale impacts the Cowboys' value

The Seahawks' reported $9.6 billion sale has strengthened the belief that the Cowboys' already record-setting valuation could climb even higher if they were ever placed on the open market.

Jerry Jones completely changed the NFL when he bought the Dallas Cowboys. He made bold football decisions, like hiring new coaches and trading for legendary players like Emmitt Smith. These moves quickly won the team three Super Bowl titles in the 1990s.

Even bigger was his impact on business. Jones brought in huge corporate sponsors and hosted massive events at AT&T Stadium.

Given the Seahawks' sale deal, the valuation is only set to rise. NFL Analyst Mike Florio, on YouTube (@NFL on NBC), notes that when an NFL team sells, the league collectively has a very strong interest, a shared interest in these assets selling for as much as possible, because their team could be the next. 

"The sale price for one team that's the ultimate rising tide that lifts all boats," Florio adds. "And it doesn't matter how good or bad a team is from a competitive standpoint. Most of the revenue is shared."

NFL revenue sharing balances the scales, ensuring team values soar regardless of on-field success.

If the Seahawks sale is approved, it could reset NFL franchise valuations once again, reinforcing why the Cowboys remain one of the most valuable assets in global sports despite their on-field struggles.

Do you think Jerry Jones will ever agree to sell the Dallas Cowboys? Let us know in the comments.

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Written by

Aaindri Thakuri

Edited by

Rudra Dubey